Small businesses face many challenges when starting or even while still operating. For you to be the best among other small businesses you have to be willing to do whatever it takes to emerge on top of the list. This takes a lot of hard work and commitment. When you get to the top you have to even work harder and smarter to retain your status. Top small businesses are in a league of their own and even large established companies are afraid of them. This is because they have many advantages over them.The small business is still on a one on one basis with the customers unlike the big company. Many customers like personalized attention wherever they go and small businesses offer this. They constantly have face to face time with their customers and relate well with them. This is one thing that big companies forget. They forget where they started from before becoming big and successful. They put intimidating machines in place of friendly faces.Top small businesses are also the type of businesses that have cut a niche for themselves in the consumer market. The business owner saw that something was missing and found a way to supply the product or service. They also do not stop there. They are excellent at what they do and ensure that the customer gets what they need when they need it. These small business owners understand the value of a customer’s happiness. Even if there are hiccups along the way the small business will never let it be seen or felt by the customer.Another trait of these businesses is that they are always looking for new ways to improve their products or services. They are also using technology to their advantage to progress. This is what you have to engage in for your business to be at the top.